Job Scams and Takedowns
Consumers are asking ChatGPT, Gemini, Perplexity, and Grok about your brand — and scammers are already showing up in the answers. BrandShield detects brand abuse inside AI-generated responses and works to prevent those platforms from surfacing it again.
Trusted by the world’s best companies
Your Brand Is Already Showing Up in AI Search
AI search is now a primary discovery channel for consumers. 38% already use generative AI for purchase decisions, and 52% plan to use it for shopping in 2026. That makes what AI platforms say about your brand as important as what Google says. Scammers know this. Phishing links, counterfeit promotions, and brand impersonation are already appearing inside AI-generated answers, reaching consumers at the exact moment they’re ready to buy or engage.
BrandShield is the first solution built specifically to detect brand abuse inside AI-generated answers and prevent those platforms from surfacing the harmful content again.
Key Threats:
Phishing Links in AI Answers
Fraudulent websites and phishing domains are being surfaced by AI platforms in response to brand-related queries, directing consumers to sites designed to steal credentials.
Counterfeit Promotion
AI-generated answers recommend counterfeit products and unauthorized sellers when consumers search for your brand, undermining your legitimate channels.
Brand Impersonation
Fake profiles, impersonation sites, and fraudulent brand accounts are referenced in AI search results, giving scams a credibility boost that traditional channels never provided.
Misinformation
Inaccurate or damaging information about your brand, products, or leadership is being surfaced in AI answers, spreading at scale without any editorial filter.
Geographic Variability
AI platforms surface different answers depending on location, device, and query phrasing, meaning brand abuse that’s invisible in one market may be active in another.
Speed of AI Adoption
Using generative AI has made it much easier to craft convincing and tailored job postings, as well as build professional-looking websites in record timing.
The BrandShield
Solution:
BrandShield provides continuous monitoring and expert-led enforcement against social engineering threats targeting your brand, your executives, and your people. Every threat is detected, prioritized by severity, and handled by a named enforcement manager who sees the case through to resolution.
AI Answer Monitoring
BrandShield uses brand-specific prompts that simulate real user behavior to query AI platforms continuously. Tests run across geographic and device variables to surface location-specific or context-specific brand abuse that generic monitoring would miss entirely.
Threat Detection and Severity Scoring
Every AI-generated response is analyzed for phishing links, counterfeit promotion, brand impersonation, and misinformation. Threats surfacing in AI answers are treated as high-severity signals, because if a scam is appearing in AI results it has already reached meaningful scale elsewhere in the digital ecosystem.
Cross-Platform Intelligence
Threats detected inside AI answers frequently signal broader abuse campaigns active across websites, marketplaces, and social media. BrandShield connects those signals to give you a full picture of the campaign, not just its AI footprint.
Reporting and Enforcement Support
Every detected threat is logged with full documentation, giving Brand Protection, Legal, and Marketing teams the evidence they need to act, escalate, and track resolution across platforms.
What Our Customers Say
Fallon Archambault
Director, E-Commerce and Digital Strategy La Vie en Rose
Morten R. Serup,
Sr. Brand Protection Officer - Bang & Oulfson
Amber Carpenter,
Senior Legal Counsel - Ferrara
Itai Sela Saldinger,
Senior Director, Legal – IP/AI Counsel Playtika
Fallon Archambault
Director, E-Commerce and Digital Strategy La Vie en Rose
Morten R. Serup,
Sr. Brand Protection Officer - Bang & Oulfson
Amber Carpenter,
Senior Legal Counsel - Ferrara
Itai Sela Saldinger,
Senior Director, Legal – IP/AI Counsel Playtika
Talk to a Brand Protection Expert. Book a Demo.
- We prioritize the most critical threats, then eliminate them at the source.
- All-in-one platform for detection, takedowns, and reporting.
- Get expert guidance to sharpen your brand protection strategy.